25/08/10

FORTIS MURGIA SOCCER

Advertised brand: Fortis Murgia football italian club
Advertising Agency : Begood - Bari - Italy
Creative Director: Michele Patruno
Art Director: Michele Patruno

Copy: Francesco Capurso

Subscription campaign
Headline: Get team together
It is a multi-subject, there are different for each testimonial.
The testimonials are the locals, they wear their work uniform for half and the other half wearing the uniform of the football team.





This announcement will involve local people to be part of the team, we want to build consensus (friendship) round the team.